Phoebe

I’m an energetic West Brisbane-based Marketing Manager, with a can-do attitude. I want to help businesses grow whether that's from the ground up or turning a small business into a big one.

I help support small businesses & startups with social media by making the most of LinkedIn, Facebook, Instagram, TikTok and Google Business Profiles for awareness and engagement. My main skills include

- Research Skills: Understand market trends, customer preferences, and competitor activities.
- Understanding of Consumer Behavior: Predict how consumers will respond to promotional strategies and recognize their needs and wants.
- Digital Marketing: Familiarity with SEO, PPC, email marketing, content marketing, and social media marketing.
- Analytical Skills: Ability to analyze data from campaigns, website traffic, and other sources to make informed decisions.
- Creativity: Develop fresh, compelling advertising and promotional strategies.
- Sales Skills: Ability to persuade and convert leads into customers.
- Communication Skills: Clearly convey marketing messages, write compelling content, and effectively collaborate with team members.
- Branding: Understand the importance of a consistent brand message and how to cultivate a brand's identity.
- Strategic Planning: Design and implement effective marketing strategies based on research and business goals.
- Content Creation: Craft engaging content for various platforms, whether it's blog posts, videos, or social media posts.
- Technical Proficiency: Comfort with marketing software and tools, including analytics platforms, CRM systems, and content management systems.
- Networking: Build and maintain relationships with industry professionals, potential clients, and other stakeholders.
- Event Planning and Promotion: Organize, host, and promote events, both online (e.g., webinars) and offline.

I am currently studying a dual degree of Marketing/ IT at QUT.